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Selling the Idea – How to Pitch Your Work to Clients JAN 19 – Sometimes creating the great concept is easier than getting the client to recognize that the concept is indeed great. For our January Working Lunch we have assembled a panel of expert creatives who have learned the secrets of successfully presenting creative work to clients. Join us as they explore questions like:

• What are some of the biggest mistakes you have made or seen others make when presenting concepts to clients?
• How do you go about preparing for a client presentation?
• How do you deal with client fears about a novel approach?
• What is the most effective presentation you have ever made?
• What is the biggest presentation disaster of which you have been a part?
• Have you had to present in teams and how is that different than presenting as an individual?
• What concept was extremely difficult to get the client to buy into but ultimately proved a winner?
• In what ways have you improved or changed in your approach to client presentations?
• What advice would you give to new designers on how to present their designs and persuade clients?

Register on the DSVC website.

DATE – Thursday, January 19, 2012
TIME – 11 am to 1 pm
LOCATION – Clampitt Creative Center, (Google Maps)
PANELISTS – Alan Lidji (Lidji Design), Saul Torres (RSW Creative), Marcus Dickerson (Witherspoon Marketing Communications), Chris Bellinger (The Marketing Arm)

DSVC logoQuestions or comments about this email can be directed to communications board member, and all-around nice guy, Bret Sano.  2205 Regency Drive, Irving TX 75062.